What you want for your brand is to be at the top of their minds when your customers are ready to shop. One affordable marketing tactic to engage your customers is by introducing a promo through your community. When you are keeping your customer base informed of any new deals or promotions, they are more inclined to be loyal to you. That way you are adding value for your consumers by implying that those who participate on your community have the opportunity to win something else too.

Knowing your customers allows you to be able to target them in an ideal fashion. People these days are increasingly becoming attuned to an attention span that hardly lasts a minute. This means that to be effective, you also have to be efficient in getting them to engage with your services and/or products. Therefore, always be on the lookout for opportunities that could get your message in front of them.

One way of building relationships and attracting new ones is to offer good deals. Calling for customer participation leads to increased traffic and a motivated buyer. Coupons and giveaways make for great repeated clients and those going out of their way to use these vouchers are able to give a boost to your business.

You can also stand out amongst other ecommerce challenges through your social media behavior. You may target “limited” audience by organizing promotions only for your Facebook and/or Twitter fans or you may advertise a new account on Instagram through promo. The fact is that you will have quality visitors in mass numbers that you need for your business to thrive.